The Ferrari Purosangue has been a much-awaited 'four-door, four-seater' model from the Italian carmaker.
It will take on the likes of the Lamborghini Urus, Bentley Bentayga W12 and the Aston Martin DBX707; among others.
It produces 715 BHP and 716 Nm and is paired with an 8-speed dual-clutch automatic transmission, sending power to all four wheels.
Ferrari claims the SUV is capable of sprinting from 0 - 100 km/h in 3.3 seconds while reaching a top speed of 310 km/h.
The new Purosangue comes powered by a 6.5-litre naturally-aspirated V12 engine. In terms of design, the Purosangue borrows a number of its design cues from the Ferrari Roma.
What is different is that the SUV doesn't get a centrally-mounted infotainment system. Instead, both driver and front passenger get their own individual display screens.
At the rear, the Purosangue comes with two individual seats, replacing the conventional bench seat. The SUV also features a 473-litre boot space.Ferrari is yet to announce the pricing for its Purosangue SUV.