Red Bull Casestudy | Business Model | Marketing Strategies

Red Bull Casestudy | Business Model | Marketing Statergies

Red Bull Casestudy | Business Model | Marketing Strategies Red Bull’s unique and creative marketing strategy  How did Red Bull get started?  Chaleo Yoovidhya, the founder of T.C Pharmaceutical, introduced a drink called Krating Daeng in Thailand in 1976, which means “red gaur” in English. It became popular among Thai truck drivers and labourers. While …

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