IPL Media Rights Generate In Rs 48390 Crore For BCCI; Star India Retains TV Deal; Viacom18 Scores Digital
IPL Media Rights Generate In Rs 48390 Crore For BCCI; Star India Retains TV Deal; Viacom18 Scores Digital The new broadcast rights contract for the 2023-27 cycle elevates the IPL to the world’s second-most valuable athletic league in terms of income collected per match. Each IPL match is worth more than Rs 114 crore (estimated), …